The new kid on the tortilla chip block, with a suitably attention grabbing name, is Mexican Dave. But just who is the mysterious Mexican Dave? Is he really a Mexican called Dave? And cue the obligatory enigmatic back story... The legend of Mexican Dave goes (stay with me here), that he was so relentlessly teased for the handlebar moustache he grew shortly before his ninth birthday, that he fought back by creating the finest tortillas in town, and become famous. His name also just happens to be a pun on that most inclusive of sporting traditions - the Mexican Wave. All very wacky and fun so far.
The packaging also features that new quirky on-trend must-have accessory - the moustache. When did that become a fashionable thing? These curly moustaches seem to be everywhere in the clothes/jewellery/home accessories markets, I suppose it was inevitable that someone would use them in the food industry.
So far so good, the packaging is cute and fun, but how about the actual tortilla chips? First off I only bought these in the first place because they have no added MSG, artificial colours or flavourings - unlike some of the major players in this market (Doritos I'm looking at you). The back of the packaging also says that Mexican Dave "only uses the best ingredients". Muchas, muchas gracias, Dave.
I'm not overly keen on cheesy tortilla chips, I prefer the plain salted type. However, in these matters, I am overruled by the men in my family, who demand cheesy nachos. Luckily for me the cheese flavour in these Mexican Dave tortilla chips is actually very well balanced, they are not overly salty or stinky (Doritos I'm looking at you again), but still strong enough to satisfy any cheese tortilla chip fan. I loved the texture of these too, they had a great crunch without being too hard or gritty. Overall these are excellent tortilla chips and I will certainly be looking out for them again. Mexican Dave tortilla chips come in three varieties; Nacho Cheese, Lightly Salted and Hot Chilli.
Grocery Gems Verdict: Mexican Dave Nacho Cheese Tortilla Chips
RATING: 8.5 out of 10
Buy them again?: Definitely.
Nutrition (per 100g): 484 calories, 6.1g protein, 61.4g carbohydrate (2.3g sugars), 24.3g fat.
Purchased: Local shop.